Litmus7 Partners with NRF for the Podcast Studio at Retail’s Big Show

San Francisco, CA – January 03, 2019

Recorded live during NRF 2019: Retail’s Big Show, the Podcast Studio will feature multiple programs about collisions in technology, fashion, and business, and their impact on retail today.

The NRF Big Show, true to its name, will feature 35,000 attendees, 500 sessions, 300 speakers, and 500 exhibitors in its 2019 edition. This year Litmus7 is the sponsor of the podcast booth. Over three days the good people manning the booth will interview some of the finest minds in retail. You, the attendee, have an opportunity to learn from the best in the business.

Susheel Ladwa, CEO Americas at Litmus7 says “We are thrilled to be sponsoring the Podcast Studio at the Big Show. Podcasts is the only medium which provides for passive consumption and when 80% listen to all or most of each podcast episode. It empowers us with the perfect platform to share our vision for retail.”

Litmus7 is fuelled by a vision to democratize Retail. With the rise of intelligent agents, such as Amazon Echo and Google Home, retail will be all pervasive. As such devices become more powerful and more adept at understanding the nuances of natural language, there will be no line separating a retail space from a non-retail space. With intelligent agents and IOT enabled devices that can communicate, traffic and conversion will become meaningless. There will be no store to step into, no URL to type into a browser or a search engine, and no app to download. The gap between “I want this” and “I have it” is a single utterance. Success in retail will be determined by how well entrenched the brand is in the mind of the consumer. Anything that already exists could be had with a mere voice command. The point of retail singularity is not far away. By our reckoning, 2027 will witness our industry’s moment of singularity.

Litmus7 is at booth #1527 – https://litmus7.com/nrf/

About Litmus7

Litmus7, a 100% retail design niche company established its digital leadership with the world’s leading retailers since 2009. Predictable engineering services and solutions for the future are its core focus areas. Well recognised for its engineering excellence, having implemented large eCommerce initiatives for several top retailers. Litmus7’s deep involvement in transformations has created unique success stories, making it one of the most loved retail engineering companies. With highly skilled retail technologists and domain specialists spread across 5 global locations (US, India, UK, Canada and  UAE), Litmus7’s portfolio includes Digital Experience (UI/UX, Mobility, Augmented/Virtual Reality, Consumer Store), Store, eCommerce, Analytics, Core Retail Marketing, DevOps, Integrations and Microservices.