Provide a better experience to drive more traffic into brick and mortar stores as well as improve the in-store experience to increase spend.

Identify guests while in proximity to the store using outer geo-fencing and hence entice them to walk in by offering value deals using Gimbal SDK.

Then notify guests in store with detailed promotions using Gimbal SDK and Certona.

Ensuring apps are optimized for GPS usage to increase the battery lifetime. Ability to register for events and programs in stores.

Shoppers are notified about personalized promotions when they are near the retailer’s stores.

Once in store, the shopper is provided with relevant happenings in store, scheduled for the day as well as in-store personalized offers.