Litmus7’s advanced clienteling solution is an innovative offering from our C-Commerce suite of products. It helps retailers by enabling explicit and implicit interventions to be part of their consumers’ decision making and product purchase journey. Through this solution it is possible to understand the consumer better by capturing all the consumer touchpoints – online, in-store, marketplaces, kiosks, and also build an unified view of the customer. We apply intelligence on top of the unified customer view to provide critical decision points to the store assistant, thereby enabling them to provide a personalized and omni channel experience to their clientele while in store and also offline.